Blogs: Marketing

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3 Surefire Ways to Improve your Tour Operator Business

3 Surefire Ways to Improve your Tour Operator Business

March 11, 2020

After starting your tour operator business, there are easy ways you can take it to the next level. Deciding to take the next step and embarking on what at first seemed like an overwhelming but exciting journey to make your dream come true, is an incredible achievement. But, how can you transform this into a successful venture? Since you …

Run an Independent Hotel? Here's How to Improve Your Brand Value!

Run an Independent Hotel? Here's How to Improve Your Brand Value!

August 11, 2015

Hotels and bed and breakfasts live and die depending on how well their guests and staff are treated. Bad reviews and unhappy staff can sink a business. A Hotel Management System (HMS) can help with the daily operations, but you need to consider how the system will help you with improving and maintaining your level of service. What indep…

Are You Marketing Your Hotel Effectively Online?

Are You Marketing Your Hotel Effectively Online?

August 8, 2015

It’s not easy to stand out in a sea of hotel and lodging options, especially if you are an independent or small hotel. There is an abundance of booking websites that bring convenience and price efficiency to travelers. However, the convenience this brings to the guest leads to higher competition for the hotels and a higher chance of your …

5 Ways to Deal With Negative Reviews

5 Ways to Deal With Negative Reviews

August 4, 2015

No one likes a negative review. However, even with the best of intentions and efforts, you may still receive a negative review for your business. Many travelers rely on sites like Tripadvisor, Expedia or Yelp in order to decide which hotel to use on their next vacation. And unfortunately, negative reviews are more noticeable than positi…

What Travelers Consider When Choosing A Tourist Destination

What Travelers Consider When Choosing A Tourist Destination

March 11, 2020

Can you remember the factors that influenced your destination choice the last time you traveled? The activities, attractions, and events of the destination are a few of the most important elements that make tourists choose a location, with this in mind: Are you promoting the right products for your tour operator business? Perhaps it migh…

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