Growth Starts With Your Travel Community
When it comes to growing a travel marketplace, your users are your best marketers. People trust people, not ads. That’s why referral marketing consistently outperforms paid advertising in terms of trust and ROI.
With Tashi’s Referral Programme, you can turn every host, traveller, or supplier into a brand ambassador—while automating the process end-to-end.
What Is Tashi’s Travel Referral Programme?
Tashi’s Referral Programme is a fully integrated feature in the Tashi platform that allows users to refer others to your marketplace and earn rewards automatically. Whether you're targeting guest referrals, supplier invites, or affiliate partners, you can incentivise sharing with configurable commissions and referral tracking baked in.
How It Works
🧩 1. Unique Referral Code
Each referral member is assigned a unique referral code (e.g. ?refcode=TASHI123) that can be added to any URL on your website. When a visitor clicks on a link with that code:
- A cookie is set in their browser for 24 hours
- If the visitor books during that time, the referral is automatically tracked and attributed
🔐 2. Checkout Code (Optional)
If you prefer—or in addition—you can allow users to enter a referral code at checkout, giving another way to attribute referrals manually.
🎯 3. Referral Tiers and Commission Splits
You can set “tiers” of referral members, meaning:
- A Gold member could receive 100% of a product’s referral commission (e.g. 4%)
- A Silver member may receive 50% of that (e.g. 2%)
- You only need to set the referral rate at the product level once—Tashi applies tier logic automatically
📈 4. Real-Time Reporting
From your Tashi dashboard, you’ll see:
- Commission earned per booking
- Referral member responsible
- Total commissions and bookings in any selected date range
👤 5. Member Portal (Optional)
Referral members can optionally log in to their own dashboard, where they can:
- View a list of bookings they referred
- See total commission earned
- Browse the products and the % referral commission available for each
Why Use Tashi’s Travel Referral Program?
🚀 Scalable Growth: Encourage organic word-of-mouth promotion while controlling the cost.
💰 Configurable Rewards: Define flat rate, percentage, or product-specific commissions that work for your strategy.
📊 Transparency & Trust: All referrals and earnings are tracked and visible in real time.
🎯 Tailored Incentives: Offer different reward levels to power users and affiliates.
Real-World Use Cases
- Travellers referring friends and earning 2% credit per booking
- Hosts referring other hosts and receiving a % of their first 10 bookings
- Tour operators sharing their listing and receiving lifetime commission on referred bookings
Perfect For:
- New B2B travel marketplaces need to grow through partnerships quickly
- Established B2C travel marketplaces that want to leverage their community
- Destination-specific platforms that rely on word-of-mouth
- Affiliate-based travel models
- Travel marketplaces targeting niche audiences with high trust dynamics
🤔 Frequently Asked Questions (FAQs)
- What is a referral programme for travel businesses?
A referral programme is a marketing tool that rewards your customers, suppliers, or partners for referring new users to your platform. In the travel industry, it’s often used to grow bookings, expand supplier networks, and reduce acquisition costs. - How can I earn money from a referral programme in travel?
You earn money by incentivising users—like travellers or tour operators—to promote your travel marketplace. Each time their referral leads to a booking or signup, you earn a commission or fee, while they receive a reward. It’s a win-win growth strategy. - What makes a good referral programme for travel marketplaces?
A good referral programme is easy to join, has clear rewards, tracks referrals reliably, and aligns with your audience’s interests. Tashi’s built-in programme does all this, with tiered commissions, shareable links, and tracking out of the box. - How do I track referrals and commissions accurately?
Tashi.travel provides real-time tracking of every referral, using unique codes, cookies, and optional checkout inputs. Admins can see who referred whom, what bookings occurred, and what commissions are owed—automatically. - Can referral programmes work for tour operators and activity providers?
Yes! Many tour operators use referral programmes to grow their audience. You can reward travel agents, influencers, partners, or past guests for sending you new customers—boosting your bookings while keeping your marketing costs low. - How do I set the right reward or commission in a referral programme?
It depends on your margins and customer lifetime value. Many travel platforms offer 5–10% of the booking value or a fixed cash amount. With Tashi, you can assign different commissions per product and even create member “tiers” with different reward levels. - Do I need technical skills to launch a referral programme?
Not with Tashi. Our referral programme is part of your operating system. No plugins or third-party software required—just turn it on, set your rewards, and go. - Can referral codes be used offline or via email?
Yes. Users can copy and paste their custom referral link and share it however they like—email, WhatsApp, newsletters, or even printed flyers. Tashi will still track it automatically via the link or optional checkout code. - How long do referral cookies last in Tashi?
Referral cookies last for 24 hours. If a visitor clicks a referral link and makes a booking within that time, it’s credited to the original referrer. - Is there a dashboard for affiliates or referral partners?
Yes. You can choose to enable login access for referral members, where they can view their bookings, total commissions earned, and product-specific commission rates.
Conclusion: Empower Your Users, Grow Your Marketplace
Tashi’s Travel Referral Programme makes it easy to turn your travel marketplace users into ambassadors, scaling trust, bookings and growth through one of the most effective marketing channels there is: personal recommendation.
You’ll have full visibility, control, and automation—right from your Tashi dashboard.
